Laura Sandefer
Thought leader and co-founder of Acton Academy.
Branding | Website Design
Overview
Laura Sandefer is a speaker, thought-leader, and co-founder of Acton Academy. A learning-driven community that engages children in strengthening their critical thinking skills, turning learning up-side down by equipping children to share learning with each other in a close-knit community with high standards of excellence.
Some important goals were to create a site that is for parents of the children in the Academy, seeking support, knowledge, and staying up to date with recent news. The site needed to be visually engaging within her branding language, informative, organized for her media content, and embrace her fresh perspective on children’s growth and learning.
This project was designed and developed for pushing personal digital growth for Laura Sandefer in coordination with the team during my role as a Lead Graphic Designer at Alter Endeavors Digital Creative.
Objectives
Design a personal website and social ads that give information about Laura Sandefer and her role as an Acton Academy Co-founder.
Engage users and provide a space for the community with thought-provoking content such as blogs and news, as well as more information about the mission of the Acton Academy and Laura Sandefer as an author and thought leader.
To create a design emphasizing a journey and courage necessary to let children grow.
Develop assets such as color palette, typography, web design, and photo palette.
Credits
Designer - yours truly, Jade Wiggins
Creative Director - Jonathan Olivo
Website developed by Alex Langford
Website managed by Alter Endeavors
Visit live site: actonacademyparents.com
